Now someone from Yahoo! is talking about a joint project between Yahoo! Research and O'Reilly Research, the Buzz Game. Looks like a way to hedge bets as to what will be "hot" in the coming months. Hotness is determined by search volume on Yahoo! search. Looks kindof interesting. Been out since March, but this is the first that I have heard of it.
According to their stats, Windows XP and Internet Explorer are still gaining buzz over Linux and Firefox, respectively. Whateva!
-Andy.